3 years ago

Qawafel Raises $3 Million Seed Round to Simplify Food Trade in Saudi Arabia

  • Saudi Arabia-based Qawafel, a B2B marketplace simplifying trade between buyers and suppliers of perishable food products across the Kingdom, has closed its first investment round (Seed) of $3 million, co-led by AlSayed Group and Khwarizmi Ventures, in addition to a number of angel investors

  • Qawafel is a B2B tech-enabled company linking suppliers to various buyers and points of sale in the confectionery and refrigerated market

  • It provides integrated technical solutions aimed at enhancing the fragmented wholesale market through a full-stack B2B platform and digital services, offering a seamless user experience for both customers and vendors when managing operations

  • This in turn contributes to promoting local production and raising the efficiency of the market's supply chains through seamless last-mile delivery and payments collections.

      • ProblemFood & Beverage

      "The confectionery and refrigerated food market in Saudi Arabia is fragmented, making it difficult for suppliers to reach buyers and for buyers to find reliable suppliers. This leads to inefficiencies in the supply chain and limits the growth of local businesses."

      Solution

      "Qawafel is a B2B marketplace that connects suppliers and buyers of perishable food products in Saudi Arabia. The platform provides integrated technical solutions, including a full-stack B2B platform and digital services, to streamline the buying and selling process. This helps to improve the efficiency of the supply chain, reduce costs, and increase access to new markets for both suppliers and buyers."

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